MCOM 5010 Public Relations Writing and Research
This course provides students with the skills to construct sound communication texts for use in public relations. The course will develop students’ professional writing skills expected in the field and covers strategies for producing multiple forms of public relations writing. The course also covers essential research techniques using both quantitative and qualitative methods to produce informed projects.
Lecture Hours
3
Lab Hours
0
Prerequisite
Admission into the MA in Public Relations program or Permission of Graduate Program Coordinator