Media and Communication (B.A.)
The Bachelor of Arts in Media and Communication trains students in digital and traditional communication, giving them the opportunity to critically engage and creatively participate in the culture of mass media. Students take classes in a) Media and Communication Theory; b) Media Production; and c) Communication and Culture. By providing students with skills in technology and communications and by giving them an understanding of the cultural forces that shape our world, the media and communication program addresses the need for professionals in a global, technology-driven economy. The program prepares students for creative careers in areas such as web design, public relations, advertising, journalism, and video production.
Freshmen can enter the program through any major. Before they have completed sixty hours of coursework, however, students must earn at least a "C" in the following courses: COMM 1110, COMM 2202, MCOM 2131, and ITEC 2215.
Note: Students must earn a grade of "C" or higher in Area F and all upper-level coursework.
Curriculum for Bachelor of Arts in Media and Communication
Core Curriculum (Credit: 42 hours)
See listing of requirements
Area F: Lower Division Major Requirements (Credit: 18 hours)
Major Field
A grade of at least a "C" in the following:
| COMM 1100 | Human Communication | 3 credits |
| COMM 1110 | Public Speaking | 3 credits |
| COMM 2202 | Introduction to Mass Communication | 3 credits |
| MCOM 2131 | News Writing and Reporting | 3 credits |
| | |
| ITEC 2215 | Introduction to Information Technology | 3 credits |
| OR | |
| ITEC 2201 | Business Information Applications | 3 credits |
| | |
| Any approved Area C-F Course Credit: 3-4 hours | |
Upper Level Courses (Credit: 60 hours)
Students can choose either the general communication and media concentration, or they can choose a concentration in film production, public relations, or sports broadcasting production. Students must earn a C or better in all of the following courses.
Required Upper Level Core (Credit: 24 hours)
Choose two of the following
| MCOM 3131 | Newswriting Practicum: Print and TV News Production | 3 credits |
| MCOM 3141 | Sports Broadcast News Writing Practicum - Print & TV Sports Reporting | 3 credits |
| NMAC 3610 | Advanced Digital Storytelling | 3 credits |
| NMAC 3651 | Digital Photography & Criticism | 3 credits |
| NMAC 4450 | Documentary Film Production | 3 credits |
| NMAC 4451 | Fiction Film Production | 3 credits |
| NMAC 4452 | Sports Documentary Film Production | 3 |
Students in the sports broadcasting production concentration can take MCOM 3141 and NMAC 4452 as part of the upper level core and they will count towards the concentration.
Students in the film production concentration can take NMAC 4450 and NMAC 4451 as part of the upper level core and they will count towards the concentration.
Students in the public relations concentration can take MCOM 3131 as part of the upper level core and it will count towards the concentration.
Media and Communication (Credit: 36 hours)
Communication and Culture (Credit: 12 hours)
Choose four of the following writing-intensive courses.
Though students may take four of the following writing-intensive courses, they may not take both CRWR 4440 and NMAC 4440 toward their degree program as these classes are cross-listed.
Any 3000-level or 4000-level COMM class may count in this area.
Courses used to satisfy communication and culture requirements may also be used as concentration requirements.
All students earning a Media and Communication degree must fulfill 12 hours of communication and culture electives.
Information Technology Requirement (Credit: 6 hours)
Choose one from the following:
All students earning a Media and Communication degree must fulfill the information technology requirement.
Sports Broadcasting Production Concentration (Credit: 15 hours)
| IDS 4080 | Sports, Media, and Culture | 3 |
| MCOM 3030 | Public Relations Strategy | 3 credits |
| MCOM 3141 | Sports Broadcast News Writing Practicum - Print & TV Sports Reporting | 3 credits |
| NMAC 4452 | Sports Documentary Film Production | 3 |
| NMAC 4472 | Sports Broadcasting Internship | 3 credits |
Public Relations Concentration (Credit: 15 hours)
| COMM 3050 | Persuasion & Strategic Communication | 3 |
| MCOM 3030 | Public Relations Strategy | 3 credits |
| MCOM 3131 | Newswriting Practicum: Print and TV News Production | 3 credits |
| MCOM 4030 | Crisis Management and Social Media Engagement | 3 |
| MCOM 4040 | Public Relations Campaign Planning | 3 |
Film Production Concentration (Credit: 15 hours)
Choose two of the following:
Electives (Credit: 18 hours)
Students must choose 18 hours from the MGA catalog. Students are highly encouraged to speak with an advisor and consider internship courses such as NMAC 4470, NMAC 4471 and NMAC 4472 and/or courses offered through the Georgia Film Academy.
Total Hours: 120