MCOM 4045 Global Public Relations
With the intention of preparing future PR practitioners to function effectively in a globalized workplace, this course will educate students on how public relations is practiced in cultures around the world. Students will examine how public relations is done for reputation management and crisis communication in other political, economic, cultural and media environments.
This course will combine public relations and crisis communication theories with practical application using international case studies to provide insight and learning.
Lecture Hours
3
Lab Hours
0